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Press & Media

Mike Klassen - The Magalog Guy - is a direct market designer, consultant and speaker. Having spent 14 years in media, including 7 years as a news director prior to becoming a freelancer, Mike understands the importance of being a useful resource for organizations and media outlets.

 

GUEST WRITER:

Marketing vs. Sales, And Why Knowing The Difference Is Critical To Your Success

Removing the Chill: Avoiding Cold Calling Mistakes

Magalogs: A Vital Piece of the Marketing Puzzle

Ask This One Question To Close More Freelance Sales

4 Ways To Increase Your Freelance Income

Are You Networking Harder or Smarter?

The Hardest Question to Ask Your Client

Getting Paid What You’re Worth … First Time … Every Time

Respect What the Copywriter Is Doing

Dealing With Reference Notes In Books

So You Worry That Companies With an In-House Designer Won’t Hire You? Don’t!

How Specialty Stock Photo Sites Can Make Your Photo Quest Easier

How Sending a Simple "Hello" E-Mail Led to a Speaking Invitation in Australia

How to Make a Big Impression with Your Practice Exercises and Real-World Projects

12 Steps to Make Networking Events Successful (In Norwegian)

Other articles are available through eZine Articles.

 

ARTICLE & BOOK QUOTES:

Bound to Succeed - Print Professional Magazine

Construct Your Own Work-Life Reality - The Wealthy Freelancer Book, Page 183

Hiring Out Content & Design - WordWhisperer.com

 

AUDIO INTERVIEWS WITH MIKE KLASSEN AS GUEST:

Boosting Sales with Magalogs - Interviewed by Heidi Richards Mooney

The Power of Passion in Business - Interviewed by Bill Gluth

 

AUDIO INTERVIEWS WITH MIKE KLASSEN AS INTERVIEWER:

Microphone

The Power of Content to Attract More People to Your Business - Interview with Christine Whittemore

Leveraging Publicity For Your Business - Interview with Traci Hayner Vanover

The Importance of Copywriting For Your Marketing - Interview with Eileen Coale

How to Save on Your Printing Costs - Interview with Tom Therrien

5 Keys to Successful Social Networking - Interview with Bonnie Parrish-Kell

 

PRESENTATIONS:

Mike can regularly be heard on his own Magalog Guy Podcast on iTunes. He also gives online presentations through webinars.

In person, Mike has taught design, copywriting and marketing in conference and college settings.

 

PRESS RELEASES & MENTIONS ON OTHER SITES:

Attract Customers With Content (The Social Customer)

The Magalog Market (Words on the Page)

New Edition of Free Book on Increasing Sales and Building Deeper Connections Now Available (PR-Inside)

Webinar On Magalog Marketing Shows Businesses How To Make Deeper Connections With Prospects And Customers (PR-Inside)

Magalog – A sales tool with untapped potential (AaronHoos.com)

The Magalog Guy Podcast Explores the Value and Strengths of Magalog Marketing (PR-Inside)

The Magalog Guy Shares His Passion For Design that Grows Sales on The Power of Passion in Business Series (PR-Inside)

What Marketing Experts Say Every Online Ad Must Have (WebUpon Site)

New Book Shows Companies Who Are Poised for Record Growth How to Ensure Their Sales Message Stands Out From the Crowd (PDF)

 

For press and media inquires, please contact Mike via the phone number or e-mail address below.


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