Tag Archives: sales letter

Is Your Designer Pricing Your Project Fairly?

Posted on July 21, 2010 by

In the last blog article I wrote, I mentioned that I was starting a bookalog project, and answered the question, What is a Bookalog? But there’s an aspect to that project that I wanted to talk about today. And as … Continue reading →

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What is a Bookalog?

Posted on July 16, 2010 by

I’m starting a bookalog project this week and realized that while I’ve talked about bookalogs in webinars I’ve given, I’ve never talked much about them here. A bookalog is a variation of a magalog. As you might guess from the … Continue reading →

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Why Print Marketing Still Matters

Posted on June 29, 2010 by

Just about every week you can find articles debating whether “print is dead” or not. Since all of my design work is for print, I know it’s not. But that doesn’t mean print is as strong as it once was. … Continue reading →

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