Tag Archives: marketing material

Our Passion For What We Do In Business

Posted on January 2, 2011 by

Over the last year, I’ve thought a lot about passion in terms of the work we do. This really came into focus being a guest on Bill Gluth’s Power of Passion in Business interview series. Sometimes we suddenly realize we’re … Continue reading →

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The Value Of A Second Opinion On Your Marketing Pieces

Posted on August 1, 2010 by

I have an occasional client who is a real pain. It takes him forever to be completely satisfied with the marketing pieces being created for him. Even when he is happy with it, it’s likely he’ll still want to tweak … Continue reading →

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Do Prospects Care About You, Or Just Your Product?

Posted on June 13, 2010 by

On another blog I visit, the discussion came up about whether it’s good for freelancers to explain why they do what they do. Until last year, I didn’t think potential clients of mine cared about why I’m a designer and … Continue reading →

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