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Tag Archives: mailing list
Why magalogs shouldn’t be your only marketing vehicle
It might be natural to assume that someone who is know as The Magalog Guy thinks magalogs are the best, or only, option for marketing yourself or your product. Not true. Not by a longshot. Postcards, sales letters, brochures, e-mail, … Continue reading
Posted in magalogguy
Tagged brochure, magalog, Magalog Guy, mailing list, Postcard, trade shows
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A magalog primer… the expanded version
In 2007, I was contacted by Print Professional Magazine for an article they were writing that would touch on magalogs. Having spent 14 years in the media, I know what it’s like to interview someone who grunts out short answers; … Continue reading
Posted in magalogguy
Tagged bookalog, brochure, consultants, magalog, magalogguy, mailing list, mike klassen, print professional magazine, sales letter
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