Tag Archives: direct marketing

4 Easy Ways to Get Great Results from Your Copywriter (DirectMarketingIQ)

I wanted to point you to a really good article from the DirectMarketingIQ website. Debra Jason wrote the article: 4 Easy Ways to Get Great Results from Your Copywriter As you may know, I started as a freelance copywriter before … Continue reading

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17 ideas for creating successful order forms

During my writing days, I subscribed to lots of great newsletters, a few of which I still subscribe to even though I’m a direct market designer now. One of those newsletters is The Success Margin by Ted Nicholas. Some time … Continue reading

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What is a magalog?

This ranks as the top question I get when people contact me through the MagalogGuy site. And quite a few times, the caller is thinking he wants a magalog before fully understanding what one is. He’s heard the word or … Continue reading

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