Tag Archives: Direct Mail

What’s the Most Important Component of a Direct Mail Campaign?

Posted on March 28, 2011 by

I recently saw this question asked: What is the single most important element when it comes to creating effective direct mail? A number of opinions were given… the list, the offer, the response mechanism, the main message, the mailing option, … Continue reading →

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FREE – A Word That Still Has Power In Markerting

Posted on July 4, 2010 by

You might remember an article I posted here some time back called, 17 ideas for creating successful order forms. It was written by Ted Nicholas. It’s well worth your time to check out if you didn’t see it before. Nicholas … Continue reading →

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