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Tag Archives: consultants
Is There Any Value In Magalog Templates?
As the uses for magalogs have grown, there has been a question about whether a business can get by and save money by using a magalog template for each magalog they do. My short answer is, in some circumstances, yes. … Continue reading
Posted in magalogguy
Tagged Apple Pages, Business Blueprint Magazine, Coaches, consultants, Dale Beaumont, InDesign, magalog template, QuarkXPress
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What is a Bookalog?
I’m starting a bookalog project this week and realized that while I’ve talked about bookalogs in webinars I’ve given, I’ve never talked much about them here. A bookalog is a variation of a magalog. As you might guess from the … Continue reading
Posted in magalogguy
Tagged bookalog, Coaches, consultants, magalog, Perfect-Bound, Saddle-Stitched, sales letter, Trainers
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Why Print Marketing Still Matters
Just about every week you can find articles debating whether “print is dead” or not. Since all of my design work is for print, I know it’s not. But that doesn’t mean print is as strong as it once was. … Continue reading
Posted in magalogguy
Tagged consultants, e-mail, lead generation, magalog, print marketing, sales letter, speakers, Target Audience
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