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Tag Archives: book
Are Books the New Business Card?
I heard someone yesterday say that books are the new business card for certain business people. What he meant by that was a book you wrote about your area of expertise holds more weight and stands out more than a … Continue reading
4 Ways Magalogs Help You Stand Out At Trade Shows
Over the years, I’ve been to a number of trade shows in various capacities. At the end of the day, after walking the aisles and talking to people, I look at the collection of handouts I received – flyers, brochures, … Continue reading
Posted in magalogguy
Tagged book, bookalog, brochure, Flyers, Increase Sales & Build Deeper Connections, lead generation, magalog, Magazines, Mail Box, marketing, sales, sell sheets, Trade Show
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Why you should request your designer’s source files
On the surface, this may seem like a boring topic. But I urge you to take the time to read this and understand the issue as well as the consequences of not caring. For any type of layout project – … Continue reading
Posted in magalogguy
Tagged book, brochure, Illustrator, InDesign, logo, magalog, native files, PDF, Photoshop, QuarkXPress, sales letter, source files
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