Category Archives: magalogguy

Steve Jobs and Apple Customer Service

Like many, I was saddened by the passing of Steve Jobs last week. When I got my first Apple 2e – or Apple ][e for those old enough to remember – I had no idea who Jobs was. But as … Continue reading

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Rock Your Business Without Reinventing the Wheel

I’m a big believer in learning from people who have “been there, done that.” Or at the very least, learning from their journey. That is the goal behind the Neanderthal Marketing Radio Show… sharing real-world business experiences so you can … Continue reading

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Do People Actually Like Working With You Or Buying From You?

I received the following testimonial from a consulting client last week: “We do a good bit of direct response, but find most advisors are all about ‘pretty’ and not ‘results’. Mike, your input was dead-on. We happily adjusted our copy … Continue reading

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